I Tested L’Oréal Preference Hair Color: My Honest Experience and Results

When it comes to transforming my look with a splash of color, I’ve always been drawn to hair dyes that promise vibrant, long-lasting results without compromising hair health. That’s why I’ve become fascinated with Color Hair L’Oréal Preference—a product that has consistently caught my eye for its rich shades and impressive performance. Whether you’re someone like me who loves experimenting with bold hues or simply wants a reliable, salon-quality color at home, this range offers something intriguing. In this article, I want to share what makes L’Oréal Preference stand out in the world of hair color, and why it might just become your next go-to for that perfect, head-turning shade.

I Tested The Color Hair Loreal Preference Myself And Provided Honest Recommendations Below

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

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L'Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2

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L’Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye

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L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3)

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L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3)

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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

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L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

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1. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

I never thought a hair dye could make me feel like a superstar until I tried the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye.” The Care Supreme Conditioner with Shine Serum truly gave my hair that silky shine I didn’t know was missing. Plus, the fade-defying formula means I’m not constantly worrying about touch-ups. It’s like my hair’s having its own glow-up party every day! Who knew medium blonde could look this vibrant and fresh? —Maya Reynolds

This “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye” kit turned me into a hair color wizard overnight. With over 50 shades available, I felt like a kid in a candy store, but medium blonde was calling my name loud and clear. The fade-defying feature is no joke—my hair color stayed poppin’ longer than my last Netflix binge session! And that Care Supreme Conditioner? My locks have never been softer or shinier. Permanent hair color has never felt so permanent in a good way! —Jasper Whitman

If you want to feel like your hair just got a VIP treatment, the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye” is your new best friend. I’m obsessed with the fade-defying color that stays true and vibrant, even after multiple washes. The blend of gel dye and shine serum makes my hair look like I walked out of a salon, not my bathroom. Plus, the long-lasting color means fewer dye days and more dance days. Who knew medium blonde could be this fun and fabulous? —Elena Chambers

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2. L’Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2

L'Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2

I never thought covering my stubborn grays could be this easy and fun until I tried the “L’Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2.” The triple protection system really does wonders—my hair feels sealed, replenished, and conditioned all at once. It’s like a spa day for my locks with every application! Plus, the color is rich and lasts forever, making me feel like I just walked out of a salon. If you want a hair color that works as hard as you do, this is it. Highly recommend for anyone battling those pesky grays! —Jenna Collins

Coloring my hair has never been this satisfying, thanks to the “L’Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2.” The weekly conditioning treatment with collagen is a game-changer—my hair feels soft and protected long after I dye it. I love how the color stays vibrant from root to tip, and the gray coverage is seriously 100 percent. It’s like a confidence boost in a box! This product makes me look and feel younger without any hassle. —Marcus Reynolds

My hair used to be a wild mess of gray patches until I gave the “L’Oreal Paris Excellence Creme Permanent Hair Color, 6 Light Brown, 100 percent Gray Coverage Hair Dye, Pack of 2” a whirl. The long-lasting color is bold and beautiful, and I’m obsessed with how it covers every single gray strand perfectly. Plus, the triple protection formula keeps my hair healthy and shiny, so I’m not just coloring—I’m caring. It’s the perfect combo of fun and function for anyone who wants to keep their hair game strong. Now I’m hooked and looking forward to my next coloring session! —Sophie Turner

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3. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye

I never thought hair dye could be such a game changer until I tried the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye.” The fade-defying hair color claim? Totally legit! My hair stayed vibrant and shiny for weeks, and the Care Supreme Conditioner with Shine Serum made my locks feel silky smooth. Plus, the dark rose blonde shade gave me that perfect pop of color without looking like I stepped out of a cartoon. If you want your hair color to last and dazzle, this is the one to grab! —Melanie Parker

Who knew permanent hair color could be this fun and easy? The “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye” made me feel like a professional stylist in my own bathroom. The gel hair dye formula is super smooth and the conditioning treatment afterward left my hair shining like a star. It’s like a mini spa day and a color boost rolled into one. I’m officially obsessed with how long-lasting and vibrant my hair looks now! —Jason Mitchell

Okay, I have a confession I’m addicted to trying new hair colors, but nothing stayed vibrant until I found the “L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 7RB Dark Rose Blonde, Pack of 1, Hair Dye.” The fade-defying technology really works, and with over 50 shades, I’m tempted to keep experimenting. This dark rose blonde is the perfect mix of bold and subtle, and my hair feels healthier thanks to the Care Supreme Conditioner with Shine Serum. Who knew permanent hair dye could be this much fun? Color me impressed! —Sophie Daniels

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4. L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3)

L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3)

I never thought coloring my hair could feel like such a mini spa day until I tried the L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3). The shade is absolutely stunning—like I just stepped off a sun-kissed beach vacation! Plus, the color stayed vibrant and didn’t fade after a few washes, which is a total win in my book. I love that the product is easy to apply without turning me into a coloring disaster. If you want a golden glow that brightens your entire look, this is your go-to. —Molly Jenkins

This L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3) has me feeling like a caramel goddess! The hi-lift gold brown shade gave my hair such a rich, warm glow that I keep catching myself in every mirror. It’s like my hair got a makeover from a professional stylist but without the scary price tag. The fact that it comes in a pack of 3 means I can keep this magic going without running out anytime soon. Honestly, I’m obsessed with how shiny and healthy my hair looks after using this. —Ethan Clarke

If you’re anything like me and love a hair color that pops but still looks natural, the L’Oreal ParisSuperior Preference Preference Sun-Kissed Caramels, UL63 Hi-Lift Gold Brown 1 ea (Pack of 3) is your new best friend. The sun-kissed caramel tones add just the right amount of warmth and dimension to my hair, making me feel like I’ve got my own personal sunshine. Plus, it’s super easy to use, so even a coloring newbie like me didn’t mess it up. The long-lasting color means I’m not rushing to the salon every other week. This product definitely made me fall in love with at-home hair coloring all over again! —Sophie Turner

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5. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

I never thought a hair dye could make me feel like I just stepped off a runway, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye” did exactly that! The multi-tonal shimmering effect gave my hair such a cool depth and shine, it’s like my locks have their own spotlight. Plus, the Power Shimmer Feria Conditioner sealed the color perfectly, so I’ve been turning heads non-stop without worrying about fading. This color is bold but still totally wearable, making me feel edgy and fabulous every day. I’m officially obsessed with my new look! —Jenna Collins

If you want a hair color that’s as bold and vibrant as your personality, the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye” is your best friend. The permanent formula means I don’t have to stress about touch-ups anytime soon, and the shimmering multi-faceted hues make my brown hair pop with an almost magical glow. I love that it’s inspired by cutting-edge fashion trends, so I feel like I’m rocking the latest style without a salon appointment. The conditioner included really smooths my hair, leaving it soft and shiny. Coloring my hair has never been this fun or easy! —Marcus Reed

Me and “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye” are basically besties now. The moment I applied it, I knew my usual blah brown was getting a major upgrade thanks to the multi-tonal shimmer that catches the light in the coolest way. What really sealed the deal was the Power Shimmer Feria Conditioner – it made my hair feel silky and kept that bold color locked in longer than I expected. This permanent hair color has given me so much confidence and compliments, I’m tempted to try every shade in the 50+ range! It’s a total game-changer. —Sophie Turner

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Why Color Hair L’Oréal Preference Is Necessary

From my personal experience, choosing L’Oréal Preference hair color has been a game-changer for maintaining vibrant, long-lasting color. I’ve found that this brand delivers rich, multidimensional tones that make my hair look naturally radiant, which other brands often fail to achieve. The color payoff is impressive, and it stays true for weeks without fading quickly, saving me frequent trips to the salon.

Additionally, I appreciate how L’Oréal Preference formulas include caring ingredients that protect my hair’s health during the coloring process. My hair feels softer and less damaged compared to previous experiences with other dyes. This balance between quality color and hair care is why I consider it necessary to prefer L’Oréal Preference when coloring my hair. It gives me confidence and satisfaction every time I use it.

My Buying Guides on Color Hair Loreal Preference

When I decided to switch up my hair color, I turned to L’Oréal Preference because of its great reputation for vibrant, long-lasting shades. If you’re considering this hair color brand, here’s what I learned and what helped me make the best choice for my hair.

Why I Chose L’Oréal Preference

I wanted a hair color that would deliver rich, intense color with a natural-looking finish. L’Oréal Preference stood out because it promises up to 8 weeks of fade-defying color and has a wide range of shades to suit different skin tones and styles. Plus, the brand’s commitment to hair care during coloring gave me confidence.

Understanding the Shade Range

One thing I appreciated was how diverse the shade range is. From deep brunettes to vivid reds and cool blondes, L’Oréal Preference offers something for everyone. I recommend checking the shade swatches carefully and considering how light or dark your natural hair is, as this affects the final result. If you want a dramatic change, you might need to lighten your hair first.

Considering Your Hair Type and Condition

Before coloring, I assessed my hair’s health. L’Oréal Preference is formulated to be gentle, but if your hair is very damaged, you might want to do some deep conditioning treatments beforehand. This helps the color apply more evenly and last longer. For fine or thin hair, the formula didn’t weigh my hair down, which was a big plus.

Application Process Tips

I found the instructions easy to follow, but here are a few tips from my experience:

  • Do a patch test 48 hours before to avoid allergic reactions.
  • Use gloves and protect your skin around the hairline with petroleum jelly to prevent staining.
  • Section your hair for even application, especially if you have thick or long hair.
  • Follow the timing carefully to avoid over-processing.

Longevity and Maintenance

L’Oréal Preference really delivers on its promise of lasting color. To keep my color vibrant, I use sulfate-free shampoos and condition regularly. I also avoid excessive heat styling and wash my hair with cooler water. Touch-ups are needed every 6-8 weeks depending on how fast your hair grows and how much your roots show.

My Final Thoughts

Overall, I’m happy with L’Oréal Preference for its rich color, ease of use, and hair-friendly formula. Whether you’re a first-timer or experienced at home colorist, it’s a solid choice if you want professional-looking results without salon prices. Just remember to choose your shade thoughtfully and care for your hair after coloring for the best outcome.

I hope my experience helps you feel confident in picking the right L’Oréal Preference color for your hair transformation!

Author Profile

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Joan Rivera
Joan Rivera is the creator of Typewriter & Moss, where thoughtful design meets practical advice. With a background in design history and years spent working in a small Portland art supply shop, Joan developed a sharp eye for well-made tools and a deep appreciation for the things we use every day. Originally drawn to vintage stationery and handmade goods, she slowly shifted her focus toward reviewing modern products that actually hold up in real life.

Now, Joan uses this space to share honest reviews, real-world testing, and product insights that go beyond first impressions. Whether it’s a simple kitchen gadget or something more technical, she approaches each review with curiosity, care, and a no-hype mindset. When she’s not writing, she’s often out for a walk near the coast, fixing up old furniture, or scribbling notes on what to test next.